Sales reporting is a key factor to retail success.

We are just a few days away from the official kickoff of the holiday shopping season. Droves of shoppers will make their way to department stores and malls to try to get those Black Friday deals at the crack of dawn, if not earlier.

While businesses will need to make sure their POS equipment will be able to handle the influx of customers, it is also important that there is a focus on accurate reporting. A recent article from Forbes examined how businesses are using big data and improved reporting to optimize how their companies operate.

The piece profiled Globus, a premier department store that operates 37 retail stores that sell everything from clothing and cosmetics to household supplies and other upscale goods. To properly manage all of these locations and keep inventory and sales systems in check, the company is leaning on technology to keep everything on the same page.

“Globus depends on timely, accurate reporting and analysis of sales performance data to determine consumer trends so it can change its pricing and marketing strategies as the market changes,” the article reads. “The retailer offers 800,000 products through a network of 3,500 suppliers.”

With the help of a solutions provider that specializes in point of sale retail software and reporting, any merchant can take a steps toward entering the new age of business. At Visual Retail Plus, we have been on the cutting edge of technology systems and can help any organization easily deploy these solutions.